Social Media for Technical Professionals (including Facebook, Google+, Twitter, Linkedin)

Online /
Feb 8, 2023 /
Course Code: 0202-WEB23

  • Overview


After participating in this course, you will be able to

  • Widen your definition of social media and discover an exploding ecosystem of enterprise-facing social technologies
  • Use a new generation of easy-to-use messaging apps that simplify teamwork and integrate into your existing communication services
  • Increase productivity by at least 20-25% using proven but little-known social media tools
  • Improve collaboration, unlock knowledge and boost creative synergy in your engineering operations
  • “Future-proof” your engineering career using a simple yet effective social media starter strategy

While the term social media is often narrowly defined as Facebook and similar consumer platforms, it actually encompasses a much broader and deeper ecosystem of enterprise services. This course spotlights the latest and best social applications available today and how they can be used in your technical practice. A key takeaway is that social media is not simply a vehicle for external outreach and public communication, but a key value driver and multiplier that can transform your core business processes.

Course Outline

  • What is social media and why it’s much bigger (and more important) than Facebook
  • The one critical social media secret most engineers don’t know
  • Leading social media applications in 20+ categories (including shared workspaces, social office suites, B2B marketplaces, social networks, blogging, talent intelligence, webcasting, and more).
  • The Social Media Starter Strategy for Engineers

Who Should Attend
Those practitioners who use the Internet to work, collaborate and share engineering information including:
Design Engineers • Facility Engineers • Engineering Consultants • Material Managers • Facility Operators • Project Managers

Time: 12:30 PM - 2:00 PM Eastern Time

Please note: You can check other time zones here.

System Requirements

PC-based attendees
OS: Windows 7, 8, 10 or newer

IE 11 or later, Edge 12 or later, Firefox 27 or later, Chrome 30 or later

Macintosh based attendees
OS: Mac OS X with MacOS 10.7 or later

Safari 7+, Firefox 27+, Chrome 30+

OS: iOS 8 or newer

OS: Android 4.0 or higher

The Engineering Institute of Canada

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Course Rating
3.7 out of 5

Overall rating of this course by its previous attendees!

Fee & Credits

This webinar is FREE!

  • 0.15 Continuing Education Units (CEUs)
  • 1.5 Professional Development Hours (PDHs)
  • ECAA Annual Professional Development Points

Group Training
This course can be customized and delivered to your group of staff at your facility, saving time and money.
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Canada Job Grant
The cost of this course could be covered by Canada Job Grant.

Your company may be eligible for funding! LEARN MORE